Reach out to Zero Gravity Whatsapp Number List Marketing today to learn about our SEO services! Have you ever considered how vision impairments affect the way people perceive your brand? According to the Centers for Disease Control Whatsapp Number List and Prevention (CDC), many companies don’t, and 6% of Americans report having vision impairment issues. Beyond that, around 8.5% of people in the U.S. have some form of color blindness, and an estimated 3% of people in the United States are legally blind.
In other words, depending on the Whatsapp Number List state and age range you’re targeting, anywhere between 14% and 20% of your target audience could be affected by a partial or full visual impairment. Why is this important? Because it should affect how you think about your logo and brand colors. Let’s dive into this subject a little deeper: What Is Color Whatsapp Number List Blindness? Color blindness occurs when people are unable to see colors in a normal way. According to Bausch & Lomb, color blindness affects around 8% of men and less than 1% of women. Generally speaking, there are three types of color blindness:
Red-green color blindness Blue-yellow color Whatsapp Number List blindness Complete color blindness It’s a hereditary ailment triggered by a distinction in how some people’s light-sensitive cells (located in the retina) react to certain hues. These cells, called cones, analyze wavelengths of light and tell the retina how to distinguish between colors. This disparity Whatsapp Number List in sensitivity in one or more cones can cause a person to be color blind.